Yesterday was a record sales day for 2014, this is significant since usually January’s post-holiday afterglow contains our highest sales days.

This record day was driven largely by the continued success of our mega-apps and new mobile advertising campaigns.

We are also pleased to report our first mega-app “Relax and Sleep well by Glenn Harrold” had a record sales day for 2014 on Sunday the 23rd. It was also the highest sales day in over six months!

This is largely due to our new mobile app advertising campaign with Google and other mobile traffic sources. Relax is currently #34 on the iTunes US lifestyle charts for iPhone and is attracting a few thousand new customers a day.

The following chart shows the increase in sales for Relax this last week:

chart

• Relax Mega App has reached a rank of #1 in Lifestyle Grossing in 50+ Countries since June 1, 2012 (iPhone/iPad)
• Relax Mega App has reached the Top 1,000 Grossing Apps OVERALL out of 1 million+ iOS apps
• Relax Mega App reached a rank of 1,012 in App Downloads OVERALL out of 1 million+ iOS apps
• Relax Mega App has been downloaded over 1.7 Million times, updated 2.3 million times and has an active user base of hundreds of thousands.

Download iPhone/iPad version here: http://bit.ly/WF3eEL
Download Android Version here: http://bit.ly/1eFGC19

We made an agreement with Glenn Harrold over the weekend to release a new mega app with all-new recordings that are unlike anything he has done before. More info to follow on this subject.

Stats:

We marked another new Top 200 high for February 2014 over the weekend. In a once daily snapshot of number of MRNJ apps in the Top 200 Grossing (by category) in the United States, there were a total of 10 Apps ranking on Saturday.

10 Apps in the Top 200 Grossing in the USA (by category) for Apple iOS on Saturday, February 22, 2014.

Saturday, February 22, 2014 (9:15 AM ET Snapshot)
MRNJ/i-Mobilize Top 200 Grossing United States Apple iOS (Rank/App/Device/Category/Price)
34 Relax and Sleep Well Glenn Harrold (iPhone Lifestyle Free/In-App)
48 Relax and Sleep Well Glenn Harrold (iPhone Lifestyle $6.99)
119 Ocean Origins Life’s Adventure Through Time (iPad Travel $9.99)
130 Ultimate Hypnosis – Glenn Harrold (iPhone Lifestyle Subscription)
130 Relax and Sleep Well Glenn Harrold (iPad Lifestyle Free/In-App)
164 Meditation for Inner Wisdom Glenn Harrold (iPhone Lifestyle Free/In-App)
173 417hz Solfeggio Meditation GH and Ali Calderwood (iPad H & F $4.99)
175 Ultimate Hypnosis – Glenn Harrold (iPad Lifestyle Subscription)
185 639hz Solfeggio Meditation GH and Ali Calderwood (iPad H & F $4.99)
187 Restorative Bliss Yoga – Therapy for Life with Skyer Myers (iPad H & F $19.99)

Other News:

App economy think tank Flurry released a new blog late last week that focused on the shelf-life of mobile apps. Titled, “Benchmarking the Half-Life and Decay of Mobile Apps”, the article discussed what happens to an App after its launch “glow” expires. In the blog, Flurry stated, “managing apps well throughout their entire lifecycle means also paying special attention to what happens after an app peaks. Does it decline precipitously or manage to hold much of its audience for a long time?”

The article does an analysis based on the premise (or observation) that usage of many apps decays rapidly the first few months post-peak and then levels off. The article introduces the concept of half life of monthly active users or MAU, or the time it takes for monthly users to drop to 50% of their post-launch peak.
To read the full article, check this link: http://blog.flurry.com/bid/108904/Benchmarking-the-Half-Life-and-Decay-of-Mobile-Apps.

The Article concludes a few key items: An App typically decays to half its peak users by the fourth month after release and users erode at a much slower pace after that. For apps with > 10,000 monthly active, users, this is usually reached after 6 months. Games tend to lose their active user audience the fastest while utilities and health apps at a much slower rate.

So, how does this Flurry commentary apply to Metatron/i-Mobilize top selling apps? Our top Apps do the EXACT OPPOSITE, rather than decay in the MAU, our Apps have actually grown monthly active users since their release. Much of our released content is “evergreen”, meaning it is timeless and used over and over again by users and maintains its relevance over time. That is a key attribute that differentiates Metatron from other developers and is why our sales momentum continues month after month, whereas others struggle to duplicate or maintain an audience with their apps.

“In November 2013, Benedict Evans, a well-respected and widely followed analyst, shared an updated version of his famous slide deck called “Mobile is Eating the World”. This deck quickly made the rounds on social media and was highly referenced by industry and financial analysts who cover mobile. We can’t help but agree with Benedict’s conclusion. For the past five years, we have watched mobile disrupt every industry, in every country, and continue to break its own records year after year. 2013 did not disappoint.

According to Flurry Analytics, overall app use in 2013 posted 115% year-over-year growth.

Metatron Milestones

• In Top 1% of all developers in terms of Apps and Downloads according to Xlogic.com
• 1,950+ Apps Created, 1,500+ on Apple, 300+ on Google Play
• 3.4+ Million App Downloads to-date, 2.9+ Million App Updates to-date.
• Over a dozen of our apps have reached #1 grossing in various countries and categories, and our top apps are downloaded in 100+ countries daily.
• 2+ Million dollars in App Sales to-date, 38+ Million iAd impressions served to-date.
• Most recent 2013 3rd quarter company sales was $176,897, which represents the 6th consecutive quarter of year over year revenue growth and 11th out of the last 12. 2012 Annual Revenue was $572,391 and the company is profitable.

New Subscription App Released with Eckhart Tolle Teachings:

• (#1 all-time best selling author in Oprah’s Book Club, est. 35 million people watched his webinar with Oprah in 2008, 8 million+ books sold, ranked #1 most spiritually influential person in the world by Watkins Review)
• First Mega-app released reaches #5 in iTunes US top grossing apps Lifestyle chart (Relax and Sleep Well by Glenn Harrold)
• First Mega Chinese iPhone/iPad app on sale now
• Metatron has had more apps in the top 200 in various categories than 99% of all other developers
• Relax Mega App has reached a rank of #1 in Lifestyle Grossing in 50+ Countries since June 1, 2012 (iPhone/iPad)
• Relax Mega App has been in top 1000 Grossing Apps OVERALL out of 1 million+ iOS apps
• New Subscription apps released and more in development
• Video Game Apps released, more in development
• Glenn Harrold apps released best-selling Self-Help Author/Hypnotist in UK, his apps ranked in Top 200 worldwide, and as high as #5.
• Less than .05% return/refund rate
• More Movie/Video Subscription apps in development: AppFlix™.
• White Label App Development now available to clients.
• Developed Push Marketing Technology that directly connects hundreds of thousands of app users to new Metatron Apps
• Developed Social Marketing System called Auto-Post that potentially reaches millions via our Relax Mega-App.

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We are a publicly traded company on the OTC markets (Stock Symbol: MRNJ) and are located at 160 Greentree Drive Suite 101 Dover, DE 19904, Contact: (302) 861-0431 or ir@metatroninc.com
Forward-Looking Statements: Any statements made in this press release which are not historical facts contain certain forward-looking statements, as such term is defined in the Private Litigation Reform Act of 1995, concerning potential developments affecting the business, prospects, financial condition and other aspects of the company to which this release pertains. These forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause our actual results of the specific items described in this release, and the company’s operations generally, to differ materially from what is projected in such forward-looking statements. Although such statements are based upon the best judgments of management of the company as of the date of this release, significant deviations in magnitude, timing and other factors may result from business risks and uncertainties including, without limitation, the company’s need for additional financing, which is not assured and which may result in dilution of shareholders, the company’s status as a small company with a limited operating history, dependence on third parties and the continuing popularity of the iOS operating system, general market and economic conditions, technical factors, receipt of revenues, and other factors, many of which are beyond the control of the company. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, levels of activity, performance, or achievements. Moreover, neither we nor any other person assumes responsibility for the accuracy and completeness of such statements, and we disclaim any obligation to update information contained in any forward-looking statement.

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